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Positive Poster 2010 submission

After much deliberation, I’ve decided to go with the above design. It’s a combination of #1 and #2. It’s neat, simple, and without too much distraction. Thanks for your input though. Seems great minds think alike eh?

Read below for the original post.


Do people often tell you to keep your opinions to yourself?
Well, I’m different. I need your opinion ASAP!

I’m entering a free poster design competition. Positive Posters. The theme for 2010 is “Glass half full”. It’s a feel-good poster. The winner gets his/her poster printed and plastered up around Melbourne, as well as some goodies.

The glass half full theme seemed easy enough, but the more I thought about it, and checked the submitted design gallery, the more I wanted to expand on the theme. “Glass half full” to me means “have an optimistic outlook”. Boiled down it’s “be positive”.

After sketching about a dozen ideas on the “be positive” theme, I’ve decided to run with “Always look on the bright side of life”. It’s long, yes, but it’s a well known phrase. When people walk by and see the poster, I want them to feel good and smile. When I read it, I immediately think of Monty Python. I’m hoping the tune will pop into people’s minds and give them this smile.

I can only submit one design and I need to submit it before I leave for Melbourne on Thursday (three days!). This is where you can weigh in. To let you know where I’m at, I think it’s between #2 and #3. Here’s a bit more detail on each design:

#1

This is the original design for this concept. The sunnies are there to emphasise the ‘bright side’: if you’re looking at the bright side all the time, you’d better be wearing some :) The colour is positive and bright. The sunglasses have a ‘retro’ halftone gradient to strengthen the idea that they are sunglasses, and not corrective glasses. This design has a white border which compliments the hand-drawn vibe of the design. The smile’s there to help the viewer smile, and I reckon it looks kinda cute. It subconsciously creates a full face in the mind of the viewer.

#2

This design is the same as the previous but a few things give it a slightly different feel. Firstly, the border is gone. This makes the design look and fell a bit simpler, more straight-forward. Secondly, the halftone is gone from the sunnies. Doing this opens up the glasses and makes them feel brighter. The white in the sunnies will be printed over with glow-in-the-dark ink. The idea being that during the day the ink will absorb the sunlight, and in the evening the sunnies will shine (for a while anyway). This is a literal manifestation of ‘always’ look on the bright side. Thirdly, an accent of a little spark icon as the dot on the ‘i’ in ‘bright’ emphasises brightness, but also visually balances out the smile.

#3

As you can see, this design is a spin-off of the theme. It reads “always look on the bright side of love“. I quite like it as a concept. It’s different and kinda sneaky. It goes a little bit further conceptually than the previous two. In my eyes it introduces a personal story into the design, in a way that the viewer might wonder whether the (anonymous) designer was in an all-encompassing state of adoration during the time the poster was designed. And the adoration leaked through. Kinda like Pepe Le Pew. To back up the love theme, there are the heart-shaped sunnies. That they remind me of Lolita could be positive or negative depending on how you read the book/saw the film. I like the reference.

Let me know what you think

If you have an opinion, please let me know in the comments. I’m sure I could decide on my own — give it the trusty 24-hour test — but input from outsiders is always good to hear. A different perspective and all that.

Thanks :)

  • mcgauz
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    Author
    mcgauz mcgauz

    2nd one. 3rd one says love, and is kind of gay ;) kidding… but I think it’s a pretty simple design, so keep the phrase simple and to what people already know without being sneaky and changing it. That said, I liked the dark sunnies of the first one, but I agree that with the halftone gone from the 2nd one, it looks “brighter”. *sings* “life’s a piece of shit, when you look at it…”

  • Barto
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    Author
    Barto Barto

    Hmmm, I think I’m swaying from #3. I think some combination of #1 and #2 is the go. I think I’m liking the gradient, but it might need a bit of tweaking to look a bit nicer.

  • Michelle
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    Author
    Michelle Michelle

    #2 – how does that one look *with* the border?

    The border makes me think of sunny New York Bohemian – it might be too much white for the poster but yellow can tend to carry quite a bit of weight so it might work.

    I prefer the “bright side of life” to the “bright side of love” because when you’re on the dark side of love you really ought to be letting that love go not trying to find the good in it anymore. or something.

    I JUST HAD AN EGGFLIP/BIG M and now I’m ahooked *burp*

    • Barto
      Reply
      Author
      Barto Barto

      *eggflip want* (only a matter of time :)

      I’m leaning towards no border, but I’m still not sure about using the gradient or not. The gradient looks a little retro, and adds a bit of computer-ness to an otherwise hand drawn design, but I really like the idea of glow-in-the-dark glasses, or even a silver/gold foil to reflect the surroundings.

      Will have a look in the morning and weigh it up.

  • AgaKay
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    AgaKay AgaKay

    LOVE #2. don’t mess with it.
    Go forth & win it!!!
    xo Aga

  • Barto
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    Barto Barto

    Thanks for the vote of confidence, cuz. It looks like I’m gonna mess with it, though. Basically, #2 + the halftone gradient. No border. Wil do one final check tomorrow morning, then finalise and submit.

    BTW Goog’s in for Satdee morning.

  • Goog.
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    Author
    Goog. Goog.

    I agree with ag and say #2. Its simple, yet not and im drawn to it. Im also liking the pink spark, to me this means a spark on life. Go bro! See you saturday and sunday! Word.

  • Barto
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    Author
    Barto Barto

    Thanks everyone! I’ve decided, finalised, and submitted. Hopefully we’ll see the poster up around Melbs!