Tastes like strawberries


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A typical artificial strawberry flavor, like the kind found in a Burger King strawberry milk shake, contains the following ingredients:

amyl acetate, amyl butyrate, amyl valerate, anethol, anisyl formate, benzyl acetate, benzyl isobutyrate, butyric acid, cinnamyl isobutyrate, cinnamyl valerate, cognac essential oil, diacetyl, dipropyl ketone, ethyl acetate, ethyl amyl ketone, ethyl butyrate, ethyl cinnamate, ethyl heptanoate, ethyl heptylate, ethyl lactate, ethyl methylphenylglycidate, ethyl nitrate, ethyl propionate, ethyl valerate, heliotropin, hydroxyphenyl-2-butanone (10 percent solution in alcohol), a-ionone, isobutyl anthranilate, isobutyl butyrate, lemon essential oil, maltol, 4-methylacetophenone, methyl anthranilate, methyl benzoate, methyl cinnamate, methyl heptine carbonate, methyl naphthyl ketone, methyl salicylate, mint essential oil, neroli essential oil, nerolin, neryl isobutyrate, orris butter, phenethyl alcohol, rose, rum ether, g-undecalactone, vanillin, and solvent.

Yummo.

From Eric Schlosser‘s book Fast Food Nation. Read an excerpt here.
Related: The Taste Makers — an article about the people (chemists) behind artificial flavours.

  • Rosie
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    Rosie Rosie

    I find it fascinating that the flavour of “strawberry flavour” is so identifiable, even though it doesn’t taste anything like strawberries. Something about our cultural vocabulary that knows what flavour any particular colour of jellybeans might be.

    PS: I like the sour apple lollies and watermelon ones because they are scarce.

  • Barto
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    Barto Barto

    It must have some basis on the real taste of a strawberry, maybe just amplified and sweetened. It’s not very often that I taste a really good strawberry, and that tastes different to 99% of strawberries I’ve eaten.

    Maybe the general public doesn’t know how a real strawberry tastes?

  • Rosie
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    Rosie Rosie

    That’s terrible! But then I think that the kind of large, firm strawberries that are bred for surviving a few days in transport and fridges probably don’t even taste much like the tiny, ancient, seedy little berries that were their ancestors. Woodland strawberries, anyone? http://en.wikipedia.org/wiki/Woodland_strawberry